Promotional Campaigns through Robocalls for Brand Awareness

You must have heard about promotional campaigns for brand awareness, but have you ever heard about Robocalls for brand awareness? Brand awareness in literal terms is the cornerstone of any successful business strategy. Trust, brand recognition, customer loyalty; everything comes through brand awareness. We live in an ever-evolving digital world, we are bombarded with automated messages, and emails, coming out from every direction. But, there is one more avenue that is extremely effective, and often overlooked by brands—robo calls. Robocalls are powerful tools for raising brand awareness and for promotional campaigns if done correctly. What are Robo Calls? Robotic… Continue reading Promotional Campaigns through Robocalls for Brand Awareness

The Difference Between WhatsApp Business vs WhatsApp Business API

You must have heard about WhatsApp Business API and must have confused it with WhatsApp Business, right? When the idea of using WhatsApp to upscale sales arises in a medium to large-scale business, they redirect to WhatsApp Business API. Confusing, it may seem a bit difficult to understand–but we are here to explain it as simply as possible. WhatsApp has two types of services—WhatsApp Business and WhatsApp Business API. Both services come with a purpose to help brands communicate with… Continue reading The Difference Between WhatsApp Business vs WhatsApp Business API